Get to know artist Shema Love
The artist behind this month’s
Black History Month Mango Turmeric label.
Shema Love
Hometown:
Brooklyn, NY
Tell us about the inspiration behind your label and how it connects to Black History Month.
My artwork is based in our culture, and the traditions that shape us. My West Indian upbringing heavily shaped how I view the world today, and when I think of fresh fruits and juices, my mind instantly travels to the Saturday market in Jamaica. A lot of Black culture is rooted in the experiences of Black people across the diaspora, so I think it’s so important to include the people of the Caribbean. I knew immediately I wanted my design to be an ode to Black women being the pillars of our community. This piece represents determination and survival and progression of our people.
Shema Love
Hometown:
Brooklyn, NY
Tell us about the inspiration behind your label and how it connects to Black History Month.
My artwork is based in our culture, and the traditions that shape us. My West Indian upbringing heavily shaped how I view the world today, and when I think of fresh fruits and juices, my mind instantly travels to the Saturday market in Jamaica. A lot of Black culture is rooted in the experiences of Black people across the diaspora, so I think it’s so important to include the people of the Caribbean. I knew immediately I wanted my design to be an ode to Black women being the pillars of our community. This piece represents determination and survival and progression of our people.
Is there any special symbolism in the figures chosen or the colors used?
The imagery captures the vibrant colors of the Caribbean sky and the sea. The women in the design are on their way to the local market to sell their fruits and veggies, soaking up the sea and the world around them, representing the circle of “levity.” Artistically, I was inspired by vintage Jamaican travel posters and the colors of the country.
How would you describe your artistic process?
I usually come up with a concept before anything else. I ask myself what story I want to tell, what message am I sending and how can I artistically capture a mood and a moment. The concept tends to evolve as I begin drawing and often take on its own life. My style is a blend of conceptual symbols and faceless portraits that allows room for diverse interpretation. I’m inspired by travel, fashion and the cultural nuances of the Black community.
How did you get your start as an artist?
Art has always been a source of unapologetic self-expression for me. As a kid, I was always making things—birthday cards, paintings, clothing designs, and that evolved into graphic design then conceptual illustration. Even though I went to school for nursing, I never stopped pursuing my creative interests. Right now, I freelance as a visual artist and creative director. My work as an artist is unapologetically rooted in Blackness—our pain, our joy, our triumphs, and everything in between, and I strive to embody these sentiments in my art.
Is there any special symbolism in the figures chosen or the colors used?
The imagery captures the vibrant colors of the Caribbean sky and the sea. The women in the design are on their way to the local market to sell their fruits and veggies, soaking up the sea and the world around them, representing the circle of “levity.” Artistically, I was inspired by vintage Jamaican travel posters and the colors of the country.
How would you describe your artistic process?
I usually come up with a concept before anything else. I ask myself what story I want to tell, what message am I sending and how can I artistically capture a mood and a moment. The concept tends to evolve as I begin drawing and often take on its own life. My style is a blend of conceptual symbols and faceless portraits that allows room for diverse interpretation. I’m inspired by travel, fashion and the cultural nuances of the Black community.
How did you get your start as an artist?
Art has always been a source of unapologetic self-expression for me. As a kid, I was always making things—birthday cards, paintings, clothing designs, and that evolved into graphic design then conceptual illustration. Even though I went to school for nursing, I never stopped pursuing my creative interests. Right now, I freelance as a visual artist and creative director. My work as an artist is unapologetically rooted in Blackness—our pain, our joy, our triumphs, and everything in between, and I strive to embody these sentiments in my art.
When you’re not busy creating art pieces, how do you like to spend your free time?
I love traveling! I’m also really into sports, I play basketball recreationally and skateboard occasionally. I’m also a travel registered nurse so I get to travel professionally and for fun. I also really enjoy home design and decor.
Do you have a favorite Pressed juice or product? Please share.
Strawberry Orange Mango Smoothie.
For more on Love, visit shemalove.com or @Shema.Love on Instagram.
